The Rackes Group, Strategic Internet Communications

The Conservation Voters of SC (CVSC.org) website has served the organization well for more than a year. Recently they reviewed the site and decided it was time for a bit of a facelift.  The website was still meeting their needs, but experience had shown that some things on the site were not as useful as they'd originally planned, while other items could be made even more more useful.  After a few simple changes, their website is refreshed without the process of building an entirely new website.

Modifications included:

• Reducing some content
• Moving their social network links to an expected location
• Changing to a sans-serif font
• Revising the action buttons

Sometimes people think that an entirely new product is needed, when just a few changes can make a huge difference - and costs a LOT less. Now Conservation Voters of SC's website works better for them and their visitors.