South Carolina African American History Calendar
For the unveiling of the 2009 Calendar honorees and the 20th year of the calendar, TheRackesGroup refreshed the look of this important website and designed a calendar befitting a 20th Anniversary.

Campaigns On Demand

Our Work

SCDP DashboardDashboard of Integrated Information

The Internet delivers so much information - more than most people can follow through disparate sites. To serve their large audience, the South Carolina Democratic Party had TheRackesGroup create a "Dashboard" (www.scdpdashboard.com) through which data from multiple individuals and content sites could be delivered.

In addition to ongoing Twitter feeds from Party loyalists, the Dashboard includes feeds from the SCDP blog, CNN, MSNBC and other political news, photos from Flickr, candidate videos and much more. The Dashboard became the one-stop location for South Carolina Democrats during the 2008 election cycle. 

www.scdpdashboard.com
 

Conservation Voter Organization Launches New Site

The Conservation Voters of South Carolina are dedicated to preserving the natural beauty and resources of South Carolina. Part of their mission includes monitoring and publishing the positions and public records of South Carolina legislators. Coming into the 2008 Election cycle, the CVSC offered much of this information through an older website with content delivered largely in PDF and spreadsheet format. During the summer, CVSC management asked TheRackesGroup to reorganize and redesign the site to better support the interests of its voting audience.

The new site, launched in September 2008, includes a map of endorsed candidates, scorecards, online membership contributions and dozens of educational pages. The CVSC now communicates directly with its membership electronically through branded email messages.

www.conservationvotersofsc.org


Does Brand Matter?


When the State Department of Education decided to change the lackluster perception of public education in South Carolina to one of innovation and challenge, they asked TheRackesGroup to help create a mark that would reflect the new positioning.  Using elements of hands reaching upward, TRG created a new
brand to match the Superintendent's vision for public education.

The logo and its branding tag, Together, we can, now hang in the entry to the Department's offices, on display banners at events, on the website and across the state, representing the hopes for South Carolina's improving public education system. 
 
www.ed.sc.gov 
 
Beautification Organization Goes Electronic

Columbia Green, a non-profit organization dedicated to promoting beautification of the capitol Columbia area through landscaping, gardening, horticulture, education and conservation, has taken its business online. 

For more than 20 years, Columbia Green has been managing a membership-based organization through spreadsheets and print brochures and promoting and managing major events in hard copy.  In 2008, Columbia Green converted to a new, efficient method of managing its membership through the Internet and marketing its events electronically.  The Annual Festival of Gardens issued invitations and managed ticket sales through their new online event registration system, increasing ticket sales through the day the event began.

Visit Columbia Green, an organization committed to making Columbia more beautiful and thereby enhancing the quality of life for its citizens and visitors and supporting economic development. 
 
www.columbiagreen.org

DESA Improves Customer Satisfaction Through Online Data Reporting

DESA has been providing services to business and government agencies for more than 21 years. Clients have included the U.S. Department of Defense, the Centers for Disease Control, the states of North Carolina, South Carolina, Georgia and Florida, a wide range of county and municipal clients and school districts, as well as major corporations in the private sector such as BellSouth, Barton Malow Company and Gilbane, Inc.

Construction management is one of DESA's five areas of service.  The company is often charged with managing minority contractor participation in large contracts for the construction of office buildings and schools.  Reporting participation required labor-intensive paperwork for multiple subcontractors often serving multiple prime contractors.  DESA contracted with TheRackesGroup to automate the reporting system, allowing both DESA and its customer to view monthly reports online with the most up-to-date information available on each project, prime contractor, and sub-prime participation. 
 
www.desainc.com  
 
BellSouth/AT&T

TheRackesGroup has managed diversity initiatives for the New AT&T (formerly BellSouth) since 1997 which it was engaged to convert the South Carolina African America Honoree Calendar to an electronic web system.  Since 1997, TheRackesGroup has worked with AT&T management to enhance and promote diversity initiatives through monthly delivery of honorees to thousands of workplaces and schools across the state and nation. 

Each month thousands of teachers, parents and public recipients across the world receive messages about the newest honoree.  Educators follow lesson plans organized by the State Department of Education as they integrate all aspects of South Carolina history into their curriculum.
 
www.scafricanamerican.com
 
Emile DeFelice for Commissioner of Agriculture

A young farmer best known for his work in organizing all local farmers' markets, Emile DeFelice decided to put his background and ideas into action by running for Commissioner of Agriculture.  Emile's commitment to South Carolina was demonstrated through a variety of innovative programs summarized by his mantra, Put Your State on Your Plate.

DeFelice studied statistics about products available to South Carolinians and learned that most traveled more than 1,500 miles and cost more in warehousing and transportation than they did in the growth and harvesting.  The final products offer less nutrition to the end consumer, including more than 700,000 school children daily, than locally-grown products.  DeFelice marketed the concept of changing just a small percentage of the product from import to local, suggesting an additional benefit to the health of the State's population of an economic impact of several billion dollars.

TheRackesGroup (TRG) assisted DeFelice's efforts through a unique web design and content system, online contribution processing, photo and video galleries and opt-in electronic messaging to thousands of prospective voters weekly.  While the campaign was unsuccessful, DeFelice introduced concepts of nutrition and economics to thousands of South Carolinians that will continue to change the State in positive ways.
 
Columbia City Ballet/Dancing the Art Dancing the Art

When arts advocates in South Carolina decided to put the art of SC native Jonathan Green to sound and dance, they asked TRG to assist them in building a web presence.  The goals of the organization included education of a broad public base about Gullah and the traditions of the population who spoke it, and to promote the production of the unique blend of three art forms.

The production, Off the Wall and Onto the Stage, Dancing the Art of Jonathan Green, premiered in South Carolina in 2005.  After touring the State of South Carolina, the company appeared throughout the State of Florida, later presenting at the Brooklyn Academy of Dance and across the US.

Columbia City BalletFueled by interest in the Dancing the Art web presence, the Columbia City Ballet asked TRG to create a new online presence that would allow their staff to maintain up-to-date performance schedules, auditions, announcements as well as taking memberships, ticket and donations online.  The site is fully-managed by internal staff through the content management system established for them by TRG.
 

www.columbiacityballet.com
www.dancingtheart.com



Inez Tenenbaum for US Senate

When Inez Tenenbaum, South Carolina's State Superintendent of Education, decided to run for U. S. Senate in 2004, she selected TheRackesGroup to manage all internet services for the campaign.  TRG built and managed a CMS campaign site with hundreds of pages of timely content, multiple sub-sites for communities of interest such as veterans, educators and textile manufacturers, three blogs and hundreds on electronic messages.  Nearly $1 million in contributions came through her online transaction processing.