The Alliance for WomenThe Alliance for Women

The Alliance for Women kicked off the new year with a reorganized and bolder website.  Through the use of online surveys and core audience feedback, The Rackes Group helped The Alliance refine their mission to focus on economic autonomy, health and well-being and political participation by women. 

Campaigns On Demand

Making the Internet make sense for your business

Online or off, TheRackesGroup can help your organization clarify its strategy, create its brand, build a platform to extend it, identify your best audience, execute a marketing plan to connect your objectives with your audience, and support and measure the results.  Concept to conclusion, we're your partners in building your business.
 
Our medium is the Internet but we're all about communication.  We deliver great design to enhance visual appeal and build credibility, architect your information to draw visitors down a desired path, edit content to better connect with audience interests, and employ reliable, easy-to-usetools. We begin with the end in mind, delivering business results without self-indulgent bells and whistles. 
 
Business is business.  Expect the same kind of ROI online that you expect offline.

Election 2010. With US Congressional seats, all statewide offices and House of Representative jobs up in little more than 18 months, TheRackesGroup and Campaigns on Demand introduce their totally integrated online donor/contact database designed with the online campaign in mind. Harness the power of the Internet while managing on- and offline communications through one central tool. Want to learn more?

Representative Smith Upgrades Online Presence

James Smith understands the power of the Internet. He served in the House via proxy while on active duty in Afghanistan for nearly a year. His communications - voice, image, text - were through Internet-enabled devices.

It's only natural that he should recognize the value of offering substantially upgraded to his constituents upon his return.

Read More

Mayor Coble Distributes Annual Address Electronically

In an effort to ensure that citizens of the Capitol city were fully-informed of the City's activities, Mayor Bob Coble distributed his 2009 State of the City address to thousands electronically. The 30-minute address outlined the accomplishments of city government during 2008 together with the goals and challenges facing the Midlands for 2009.

The City intends to continue the practice of cost-effective, broad communication with city residents over the coming year.

Read More

Alliance For Women Redesigns Site To Match Focus

The Alliance for Women kicked off the new year with a reorganized and bolder website. Through the use of online surveys and core audience feedback, the Alliance refined its mission to focus on economic autonomy, health and well-being and political participation by women. As the coordinator of women's initiatives across the state, the Alliance chose to add a self-submitting calendar with online event registration and columns from well-respected women while retaining a talent bank of women interested in serving on boards and commissions.

Combined with the launch, the Alliance adopted an aggressive schedule of electronic messaging intended to cost-effectively increase the information available to more than 20,000 women across the state.

Read More

Gergel Wins City Council Race

Effective use of Internet supports victory Dr. Belinda Gergel, community activist and retired professor, won the District 3 seat on Columbia City Council being vacated by 20-year veteran Anne Sinclair. Gergel received nearly 70% of the vote and won every single precinct against a well-funded challenger.

Read More

History Calendar Honorees Named

The calendar is a who's who of leaders in business, the arts, religion, communication, education, entertainment and other fields. An event on Tuesday, October 7th at the Koger Center will unveil the South Carolinians who comprise the 2009 Calendar. The Tuesday night program and reception will focus not only on the 2009 nominees but on the five from the original 1990 calendar who still are living - basketball star Alex English, astronaut Charles Bolton, U.S. District Judge Matthew Perry, retired lawmaker Alma Byrd and civil rights activist Jesse Jackson.

Read More